This week I address a very practical question for businesses looking for innovative marketing channels: when is it lawful to send unsolicited text messages–or what those of us who receive them call spam? The answer comes from a handy guide published by the Federal Communications Commission. It discusses the impact of two federal statutes–the Telephone[...]
No Augmenting Reality While Driving?
A recent article in MIT’s Technology Review raises several, very practical questions about how the daily use of augmented reality eyewear will affect us. I want to focus here on just one of the issues it raises–the risks of driving while augging. Driver distraction is already widely recognized as an epidemic. Simply talking on your[...]
Filed Under: Augmented Reality Tagged With: distraction, driving, eyewear, navigation, smartphones, texting, wayfinding





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