Consumer Protection in Social Media

At this week’s New Media Expo / BusinessNext (formerly BlogWorld) conference in Las Vegas, I spoke on a panel called “Social Media and the Law: Emerging Legal Issues and Obligations.” My portion of the talk  was dedicated to consumer protection issues.  For those who couldn’t be there, here’s a summary of what I discussed. Consumer[...]

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Morals Clauses, Spokespeople, and Social Media

When big brands sign endorsement deals with professional athletes and other celebrities, the endorsement contract typically include a “morals clause.”  This lets the company terminate the deal immediately if the spokesperson does something to sully their public image.  These clauses are usually very broad, vaguely worded (with phrases like “scandal” and “public disrepute”), and give[...]

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