Plain Contractual Language: A Reality That Can’t Be Augmented

Learn the Lessons of Voorhees v. Tolia

Lynn Voorhees presents to the AR Detroit meetup group in September 2013, soon before the events reported in Voorhees v. Tolia

Often, disputes between cutting-edge technology companies raise very common legal issues and are resolved by well-established law. After WNJ’s Emerging Media & Technologies team broke exciting new legal ground for the augmented reality industry in last year’s Candy Lab v. Milwaukee decision, a recent decision by the federal court in New Jersey reminds us that many AR-related lawsuits will end up looking very much like business cases always have.

The New Jersey court’s January 30, 2018 opinion in Voorhees v. Tolia tells a sordid, but far too common, tale of…


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