Cleveland Roundtable Explores AR/VR Legal Issues

I was privileged to join several other legal scholars and AR/VR professionals at a roundtable discussion in Cleveland today. Organized by the First Amendment and the Arts Center at Case Western Reserve Law School and hosted by the EventWorks4D Hologram Studio, the event led off with a fascinating presentation from Philip Lelyveld, head of the […]

Legal and Regulatory Warnings for AR/VR Startups

Live-blogging from Augmented World Expo 2017

Yesterday afternoon I had the pleasure of presenting with Captain Joe Rampolla on Legal and Regulatory Updates at AWE 2017. The full video will be posted on AWE’s YouTube channel, but in the meantime, here’s a short summary of our presentation. Our three takeaways were (1) Disruption will be met with resistance; (2) Mo’ money, mo’ […]

The Time Judge Gorsuch Brought Copyright Law Into the 21st Century

Good news: the newest nominee to the U.S. Supreme Court gets copyright law, including how it does–and doesn’t–apply to emerging forms of digital media. The 10th Circuit’s 2008 decision in Meshwerks v Toyota Motor Sales USA, Inc.–which Judge Neil Gorsuch wrote–is one I’ve cited in this blog several times. Of course, it’s one that comes to mind […]

Second Life Redux: Another Perspective on Potentially Deceptive Advertising in Virtual Reality

Piotr Kulaga, a UX Analyst & Designer in Sydney, Australia, has been reading this blog about as long as anyone. His time in the digital media industry gives perspective, and he shared the following thoughts about my recent post on False Advertising in VR that I thought were worth sharing.  Here they are, reproduced from his […]

Virtual Reality Could Expose Automotive Companies to New Claims of False Advertising

This post also appears on Ahead of the Curve, the definitive law blog for navigating the automotive supply chain, from Warner Norcross & Judd LLP. Automotive suppliers and manufacturers around the world are getting in on the virtual and augmented reality bandwagon. The CEO of Jaguar Land Rover North America, for example, recently revealed that […]

Recently Published Applications for Virtual Reality Trademarks

Every week, the U.S. Patent and Trademark Office publishes a Gazette full of trademark applications that it has “allowed.” This means that the marks will be registered as requested unless someone steps in to oppose the registration within the 30-day period following the publication. Keeping an eye on this Gazette (or having your attorney do so) […]

VR Modeling Has a Lot of Benefits, But Copyright Isn’t One of Them

With the surging popularity of virtual reality technologies has come a wave of companies creating content for virtual worlds.  This includes not only the design of new and fanciful creations, but also scans of the existing, physical world.  A lot of scans. The demand for virtual recreations of the physical world is more than understandable. “The […]