AR Developers: You Leap Too Far, You Leap Alone

Understanding Magic Leap's Creator Agreement

The AR world is justifiably abuzz about finally getting its hands on the Magic Leap One. This long-rumored device may not (yet) create immersive illusions of whales diving through gymnasium floors, but it does appear to be an important step forward in AR smartglasses technology, proving the naysayers wrong. Developers across the world have been […]

Snapchat’s Speed Filter Opens the Door to Lawsuits

Can you sue an online advertisement forum for allowing users to post sex trafficking ads? How about Yahoo for failing to remove offensive content created under a fake profile? Traditionally, the answer has been no. Under the federal Communications Decency Act (CDA), internet service providers are granted immunity from lawsuits arising out of content posted […]

“AR Assistant” As a Registered Trademark?

Imagine this scenario: Developer: “Hey world, check out this new AR assistant I designed! You can talk to it and get helpful information from an augmented avatar.” Lawyer: “Sorry, AR ASSISTANT® is a registered trademark, and you just infringed it.” Developer: “Well, what else am I supposed to call a virtual assistant that you interact […]

REALITY BARKS, BUT FAILS TO BITE

Two recent lawsuits against AR/VR developers fall short

In two separate judicial decisions issued within the past month, plaintiffs suing AR/VR developers failed to get the relief they were looking for. While every case rises and falls based on its own facts, these examples are instructive of the type of litigation that AR/VR companies are actively facing right now, and for which others […]

Plain Contractual Language: A Reality That Can’t Be Augmented

Learn the Lessons of Voorhees v. Tolia

Often, disputes between cutting-edge technology companies raise very common legal issues and are resolved by well-established law. After WNJ’s Emerging Media & Technologies team broke exciting new legal ground for the augmented reality industry in last year’s Candy Lab v. Milwaukee decision, a recent decision by the federal court in New Jersey reminds us that many […]

AUGMENTED LEGALITY(R) Finds a New Home at WNJ.com

Since January 2011, AUGMENTED LEGALITY(R) has been my primary platform for sharing my predictions and analysis of the legal issues raised by augmented reality, virtual reality, advanced social media, and other cutting-edge emerging technologies. Although I was a law firm partner at the time, this platform was my own, hosted on my personal domain at […]

We’ll Be Right Back After This Short Break

Dear loyal readers, You won’t see any updates to Wassom.com or Augmented Legality® for the next 2-3 weeks. That’s only because I’m shaking things up a bit with the blog, both publicly and behind the scenes, and those helping me need some time to make that happen. Don’t worry–I’ll still be blogging. I am continually […]

New Firm & New Look!

For those who don’t already know, I have recently moved my law practice to the firm of Warner Norcross & Judd LLP. I couldn’t be happier or more excited about continuing my career with this fantastic group of legal professionals. Today the firm issued this press release about my move.

Together with this transition, I’ve also refreshed the look of this blog with the “Get Noticed!” WordPress theme from Michael Hyatt. I’ve followed Michael’s social media insights for years, and this theme is designed to make it easier to follow his advice. It will allow me to share a wider variety of content along with my standard blog posts, such as announcements like this one.

And with that refresh comes a renewed commitment to sharing fresh content on this blog. Over the past few months I’ve been on a mini-sabbatical, posting content closer to once per month than to my typical once per week approach. I’m now back to my regular schedule, and look forward to contributing to (or even starting) some Warner Norcross blogs soon as well.

It’s you, my audience, who make this effort worthwhile. Over the past five years, I’ve learned that although my readers rarely comment online (who has time?), there are more of you out there than I ever knew. It never ceases to amaze and humble me how often I meet someone who has been following these posts. Thanks for continuing to read!

Reciprocal Veillance – Seeing Who’s Seeing You

Augmented reality could make one of the most meaningful contributions to personal privacy ever invented by allowing individuals to visualize how they’re being watched. This week I had the wonderful privilege of learning from, and tinkering with, the person on the forefront of making that happen: Dr. Steve Mann (with whom I recently collaborated on an […]

Read What You Click – Courts Are Enforcing Online Arbitration Provisions

Two courts at opposite ends of the country have upheld online arbitration contracts in recent months. I’ve previously written about the hesitance some courts have had to enforce “click-wrap” arbitration provisions unless the person has actually seen and read the terms of the agreement. As ecommerce becomes an increasingly important facet of our everyday lives, however, some courts seem […]